10X Thinking Team
At 10X Thinking we have a multidisciplinary team with experience, knowledge and above all that makes every effort to transform and find the best strategies for your company to exceed expectations.
Dare to innovate!

Felipe Restrepo
CEO

Felipe Restrepo
CEO
1,200 employees trained in intrapreneurship
He is a partner, founder, manager and one of the main consultants of 10X Thinking. With more than 11 years of experience as a consultant in innovation, technological development and entrepreneurship; has driven senior management of recognized companies in the country towards permanent growth, from innovation, directing the development of methodologies and implementation of multiple interventions on topics such as: foresight, business modeling, corporate entrepreneurship and implementation of innovation systems.
Between 2015 and 2017 with Camilo Vega he led the design and execution of the Mega Emprendedores program of iNNpulsa Colombia, training more than 300 collaborators from 12 companies in intrapreneurship (Frisby, Busscar, Inelco, Induma, El Tiempo, Carboquímica, Davivienda, Cerámica Italia, Haceb, Familia, Inexmoda y Protección), studying 87 business concepts, developing 32 and exploring more than 300 million dollars in new businesses; some of them, billing, initially, in a period of less than two years of accompaniment.
He has implemented innovation consultancies in all industrial sectors and in different types of organizations, however, in recent years his objective has been medium and large companies such as: Sumicol, Noel, Productos Alimenticios Doria, Meals de Colombia, Colcafé, CHCH , ARL Sura, Grupo Familia, among others.
Felipe is a business administrator and has a master's degree in Science, Technology and Innovation Management.

Daniel Ángel
Senior consultant

Daniel Ángel
Senior consultant
150 companies accompanied
Daniel is a partner and senior consultant at 10X Thinking. He has more than 11 years of consulting experience and is the leader of the consulting team of our "Strengthen" service line, addressing issues on continuous innovation, development of opportunities "inside / around the box", new value offers, line extensions and technological surveillance.
Due to his trajectory in innovation, technological management and corporate entrepreneurship, he has developed and applied methodologies in projects and initiatives for more than 100 companies such as: Familia, Postobón, Proplas, Protección, ARL Sura, Cryogas, Forjas Bolívar, Grupo Nutresa and Chamber of Commerce Bucaramanga.
Through the design and implementation of growth and innovation strategies, he has advised renowned companies from different sectors in the country; mainly in the health, ICT, mass consumption, food, public sector, financial, insurance and manufacturing industries.
Daniel is a business administrator and is studying for a doctorate in Innovation and Technology Management at the Universidad Pontificia Bolivariana, focusing his research on innovation within business models and corporate entrepreneurship.

Oscar López
Senior consultant

Oscar López
Senior consultant
60 companies accompanied
He is part of the group of main consultants at 10X Thinking. He has more than 5 years of experience helping clients from different industrial sectors such as chemical, metalworking, food, automotive, insurance, IT, among others. The projects for which he has been responsible have the objective of generating new business, continuous improvement processes and technological surveillance of a strategic nature for decision-making.
Before 10X Thinking, he worked at Innmagina Group, where he contributed to the implementation of business innovation systems. Currently, he develops projects related to corporate entrepreneurship and innovation.
Oscar is a chemical engineer, with a master's degree in Chemical Engineering, managing to focus all his skills on innovation practices that allow organizations to seek alternatives for the future. Some of the companies he has worked with are: Bonem S.A., Cueros Vélez, Cryogas, Familia, Grupo Nutresa, Ruta N, Grupo Sura, among others.

Juan Camilo Correa
Consultant

Juan Camilo Correa
Consultant
+ 1000 people trained in innovation
He is part of our consulting team. At 10X Thinking, he has participated in the development of methodologies and the implementation of multiple interventions in recognized companies in Colombia, which contemplate topics such as continuous innovation, corporate entrepreneurship and implementation of innovation systems.
He has implemented consultancies in different productive and organizational sectors such as: CIDET, ITM, Remington, Idecos, Anko, Serimimages, Ultrabordados, Amaranto, Aselan, Hare, Premium Muebles, among others. He has worked in the education sector as a teacher in Innovation Management, also as a thematic formulator of innovation.
He worked in different administrative, logistical, and public contracting roles in companies such as: CIDI, UPB, Colcafé, Comfama, the Medellín Public Library System - Pilot Public Library and the ITM.
Participated in the formulation of the project for tax benefits, the project to prioritize environmental initiatives "Plan de Desarrollo de Medellín", Comuna 12; Facilitator of the “Partners” project of the Medellín Mayor's Office, and facilitator in cooperation with the Nuevo Medellín Rotary Club and the Bancolombia Foundation, in training young people for leadership and community entrepreneurship.
Juan Camilo is a Production Engineer from the Metropolitan Technological Institute and has a master's degree in Technological Innovation Management.

Tibisay Barroso
Consulting analyst

Tibisay Barroso
Consulting analyst
He is a consulting analyst for 10X Thinking; With more than 3 years of experience as a project formulator, facilitator, support professional in planning, management and execution of projects (from planning, development, control, and promotion of actions aimed at business strengthening), through advice and consultancies that benefited the different actors of the ecosystem.
Between 2015 and 2016, he led projects in the "Alliances for Innovation" program.
Responsible for the formulation of projects for different public entities (Mayor's Office of Medellín, Chamber of Commerce of Bogotá, Chamber of Commerce of Cali).
He has participated in projects such as: Cuatro.Creo de Ruta N, iNNpulsaTEC and Megai of iNNpulsa Colombia, Cali Innovation Systems of the Cali Chamber of Commerce and Bucaramanga Innovation Systems of the Bucaramanga Chamber of Commerce.
Tibisay is a business administrator with a specialization in Project Management.

Christian Paeres
Senior consultant

Christian Paeres
Senior consultant
10,000 people trained in innovation
He is a partner and one of the main consultants of 10X Thinking. With more than 7 years of experience as a consultant in innovation and entrepreneurship, he has led and accompanied the development of regional programs and the implementation of multiple interventions, in recognized companies in Colombia, on topics of corporate entrepreneurship, intelligence, business modeling and management of the innovation.
During his career, he has carried out innovation consultancies in companies of different industrial sectors and sizes such as: Colcafé, ARL Sura, Grupo Familia, Postobón, among others. Currently, he leads the implementation of the innovation system in a recognized local construction firm, managing to generate four new business options with expected revenues of more than 100 billion pesos.
From 2015 to 2017, he led the “Innovation for All” and “Ruta N Community Seminars” programs, managing to train more than 10,000 people in Medellín and Latin America. The “Innovation for All” program is a project, by Ruta N, on export and sale to the world, with a goal of training more than 50,000 citizens by 2020.
Additionally, he has accompanied special projects, with Daniel Ángel and Felipe Restrepo, such as the creation of a technological development center (CDT) between the Eafit University and the Bancolombia Group, installation of the continuous improvement system in Cueros Vélez, development of the business model of the product today known in the market as Bénet de Grupo Nutresa, implementation of the Business Intelligence system in Brinsa and the design of the growth strategy of the institutional plans of the company Protección for the year 2020.
It has also achieved, through the formulation and administration of science, technology and innovation projects, the traction of more than 5,000 million pesos from the ecosystem for companies such as: Cueros Vélez, Brinsa, Grupo Afín, Grupo Bancolombia, Hermeco, among others.
Christian is an industrial engineer from the EIA University and has a master's degree in Business Innovation Management from the University of Barcelona.

Félix Cárdenas
Senior consultant

Félix Cárdenas
Senior consultant
100 companies accompanied in logistics and methodology
Senior Consultant at 10X Thinking. He has more than 8 years of experience in leadership, management and consulting positions serving more than 50 organizations (companies, universities and public entities) of different sizes and industries in the development of growth strategies and continuous improvement from innovation and business development. , many of them with a digital focus: Familia, Emtelco, Colanta, Comfama, Cadena, Alsec, Audifarma, ODL – Ecopetrol Group, TDM, Place to Pay - Evertec, Eficacia, Giros y Finanzas, Spectra, EMCALI, etc; and leading consulting interventions in programs of national impact such as the Mega I Corporate Entrepreneurship Program (iNNpulsa) and Innovation Systems (MinCiencias, Cali Chamber of Commerce, Bucaramanga Chamber of Commerce, etc.).
Enjoy continuously learning soft skills development, cooking, cinema and literature. Passionate about swimming, traveling and discovering new cultures.
Félix is a Master in Science, Technology and Innovation Management and a Professional in International Business with complementary training in Digital Transformation, Formulation, Evaluation and Project Management.

Guillermo Henao
Consultant

Guillermo Henao
Consultant
He is part of our team of consultants. He has more than 7 years of experience in areas such as entrepreneurship in the ICT sector, management of private and public projects, as well as strategic communication.
He was the winner of different entrepreneurship awards in the country as part of the APPS.CO initiative of MINTIC and SENA's Emprender Fund.
He has experience as a consultant at different levels of the public sector where he helped develop projects in innovation, citizen participation, government communication and agriculture.
Guillermo is a political scientist at the National University of Colombia and is currently pursuing a master's degree in Political Communication at EAFIT.

Camilo Vega
Senior consultant

Camilo Vega
Senior consultant
1,200 employees trained in intrapreneurship
He is a partner and one of the main consultants at 10X Thinking. He has more than 20 years of experience in innovation, technological development and entrepreneurship.
He has led the development of methodologies and the implementation of multiple interventions in recognized companies in Colombia, which contemplate topics such as: business strategy, corporate entrepreneurship, construction of MEGA, managerial coach, business structuring, prospective, technological trees and implementation of innovation systems.
From 2015 to 2017 he led, together with Felipe Restrepo, the design and execution of the Mega Emprendedores program of iNNpulsa Colombia, allowing a group of 12 companies (Frisby, Busscar, Inelco, Induma, El Tiempo, Carboquímica, Davivienda, Cerámica Italia, Haceb , Family, Inexmoda, Protection) train 300 of its collaborators in intrapreneurship, exploring 87 business concepts, developing 32, examining more than 300 million dollars in new businesses and, several of them, initially invoicing in a period of less than the two years of accompaniment.
Before reaching 10X, he led the process of building and strengthening innovation management in Sumicol, a success story in the national and international context. One of the great results obtained in Sumicol was the quadruplication of the business three times in less than ten years; It was through these interventions that the creation of businesses such as Corona paintings, La Cementera, among others, was achieved.
Camilo is a chemical engineer from the Universidad Pontificia Bolivariana and has a specialization in Finance from the Eafit University. In addition, he has been a lecturer in different forums, both in national universities and in various companies that are interested in the introduction of innovation in their business contexts.

Jhonathan Zapata
Junior consultant

Jhonathan Zapata
Junior consultant
100 companies accompanied in logistics and methodology
He is part of our consulting team. At 10X Thinking, he has participated in the development of methodologies and the implementation of multiple interventions in recognized companies in Colombia; They contemplate topics such as foresight, business modeling, corporate entrepreneurship and implementation of innovation systems.
Between 2015 and 2017, he was in the development of the design and execution of the Mega Emprendedores program of iNNpulsa Colombia, allowing a group of 12 companies (Frisby, Busscar, Inelco, Induma, El Tiempo, Carboquímica, Davivienda, Cerámica Italia, Haceb, Familia, Inexmoda, Protección) train 300 of its collaborators in intrapreneurship, exploring 87 business concepts, developing 32, examining more than 300 million dollars in new businesses and, several of them, initially invoicing in a period less than the two years of accompaniment.
Before 10X, he worked with Gear Motors and Equipment in the commercial area, giving him experience in personnel management and communication with work teams. He also worked at Coca-Cola Femsa, on projects of continuous improvement with production efficiency, applying the theory of restrictions and SMED methodologies, receiving recognition as an Operational Excellence Associate from Coca-Cola Company.
Jhonatan is an industrial engineer from the EIA University and a technician in Business Administration from System Plus de Colombia. He is currently studying a master's degree in Innovation and Entrepreneurship at the European Business School of Barcelona.

Iván Londoño
Junior consultant

Iván Londoño
Junior consultant
Iván is a consultant with experience in research, innovation and entrepreneurship projects. As a consultant, he developed the financing and business valuation strategy for the expansion of the London start-up "Bubblewrap".
In 10X Thinking, within the framework of iNNpulsaTEC, it has accompanied the organizational strengthening plan of 13 institutions, among them: universities, Technological Development Centers, Research Results Transfer offices and Regional Competitiveness and Productivity Centers; has coordinated technology audit advice to more than 400 SMEs.
He has experience in formulating research projects, university extension and international cooperation in the development of rural living laboratories, and building innovation and organizational capacities for universities and territories. He has carried out research on open innovation, bibliometrics and technological surveillance.
Iván is an Industrial Engineer from the Industrial University of Santander and MSc. Innovation, Entrepreneurship and Management from Imperial College London. He has carried out an academic exchange at the University of Sao Paulo and has a diploma in Strategic Management and Execution from the EAFIT University.

Sebastián Jessie
Technological Watch

Sebastián Jessie
Technological Watch
150 technology surveillance
He is part of the 10X Thinking technology watch team, with more than 6 years of experience as a technology watchdog, searching, processing and analyzing information, so that organizations can make well-informed decisions.
He has participated in the development of technology trees, sector trend reports, market analysis and supporting the process of environmental monitoring systems.
Between 2014 and 2018, it supported the different consulting processes with the development of technological surveillance, among them the following stand out: Grupo Nutresa's technological trees (Coffee and Pasta), Mega Emprendedores and Mega I of iNNpulsa Colombia and El Pauer de Ruta N.
He has carried out strategic surveillance reports in multiple industrial sectors and in different types of organizations such as: ASRL SURA, Productos Alimenticios Doria, Meals de Colombia, Colcafé, ARL Sura, Grupo Familia, among others.
Sebastián is a mechanical engineer.

Vanessa Duque
Financial and Administrative Director

Vanessa Duque
Financial and Administrative Director
Financial management of the company, from her experience as a public accountant, is responsible for the realization of budgets, financial reports, control of resources, responsible for the accounting area, human resources and treasury, proposing policies and procedures, leading financial committees and boards directives providing timely information for decision making, ensuring the liquidity of the business.
He has experience in various sectors such as: Financial performing audits in the most important bank in Colombia (Bancolombia), in services where he has practiced most of his time and in the public sector, where he was able to develop his first steps by auditing the gasoline tax in the department.
Despite the fact that his professional emphasis is mostly for finance, he knows very well the tax issues of the country, has experience in implementing IFRS and has trained administrative teams developing the areas from scratch.
She is an entrepreneur exercising her independent financial activity, advising entrepreneurs, in addition, she has a handbag micro-business with her mother. She is a university professor where she teaches Accounting and Finance students subjects such as Financial Management.
Vanessa is a certified public accountant with a specialization in Corporate Finance.

Yesica Hincapié
Administrative Analyst

Yesica Hincapié
Administrative Analyst
100 employees impacted by their management
He is a management analyst at 10X Thinking. He has more than 5 years of experience in administrative areas, issues related to Human Management and Accounting.
Yésica is a technologist in Human Management and is currently pursuing an undergraduate degree in Business Administration at the Luis Amigó Catholic University.

Kelly Gallego
Administrative and Financial Analyst

Kelly Gallego
Administrative and Financial Analyst
He has worked in activities in the Administrative, Commercial, Customer Service, SG STT and Accounting Areas.
He is an administrative and financial analyst at 10X Thinking S.A.S BIC, with more than 7 years of experience executing operational and strategic activities aimed at legal compliance and the objectives of the organization.
He has had the opportunity to be part of different projects, such as the Social Responsibility Congress, carrying out commercial activities such as: booth sales, review of reports from organizations that required certification in Social Responsibility and define if the requirements for said certificate were met. ; carried out multiple consultancies to directive and managerial personnel, regarding the CRS, at the national level.
The ******* company obtained the Business Recognition Program in Sustainability of the Metropolitan Area of the Aburrá de Aburrá Valley; As an added value, it contributed to the development of the Corporate Responsibility program, taking into account areas of interest such as: collaborators, suppliers, customers, corporate governance, the environment and the community, thus achieving a positive impact on all groups carrying out activities in favor of their benefit. His functions were focused on the operational part, measurement and analysis of indicators and evidence to consolidate the report under the appropriate standards.
He was part of the COPASST and Coexistence Committee; She is trained in First Aid, a 50-hour course in SG SST, among others. He has led drills of earthquake, fire and terrorist call.
Kelly is a business administrator at ESCOLME University.

Elizabeth Franco
Director of Communications and Marketing

Elizabeth Franco
Director of Communications and Marketing
15 projects led in graphic communication
Lead the marketing processes in 10X Thinking. He has more than 10 years of experience in the areas of marketing, advertising and design. He has served as an area leader, community manager, publicist, and marketing analyst. He has created visual merchandising, media plan, corporate communication, editorial design and social media campaigns.
He has directed the graphic communication of high impact city projects such as: Innovation Seminar (Ruta N), MEGAe (INNpulsa Colombia), Innovation for everyone (Ruta N), Sura, Satrack, among others.
Elizabeth is a publicist, designer and Master in Corporate Management from the University of Barcelona.

Estiven Taborda
Marketing and Communications Analyst

Estiven Taborda
Marketing and Communications Analyst
He is a Marketing and Communications analyst at 10X Thinking with 1 year of experience. He has made audiovisual products for Innovation Systems of the Chambers of Commerce of Cúcuta and Bucaramanga; in charge of the production of the virtual closing events of both programs. Currently, he is part of the production and post-production of some audiovisual formats, such as masterclasses, for Grupo Éxito and the production of animated videos for Omnivida.
In addition, it supports the creation of audiovisual products in different formats for external communications and social networks such as: podcast, interviews and animations.
In 2018, he founded an audiovisual production company to work as a freelance while studying the last semesters of his career. He has worked for various sectors such as: education, consultancy, infrastructure and entertainment with the production of short films, commercials, video clips, corporate videos and streaming. During his 6-month internship at Emtelco CX & BPO, he worked as Virtual Media manager in the Learning Management area.
Estiven is an audiovisual communicator at the Jaime Isaza Cadavid Polytechnic and has a Community Management diploma from the Polytechnic of Colombia.

Jackelyne Yepez
Commercial coordinator

Jackelyne Yepez
Commercial coordinator
She is a commercial coordinator with more than 20 years of experience working in multinational, multilatinas, national and international companies in different service sectors such as: Logistics, Pharmaceutical and Mass Consumption; contributing to their transformation and growth, occupying leadership positions in the areas of Purchasing, Operations, Marketing, Sales, New Business Development and Strategic Planning.
During his professional career, his greatest contributions have been to identify opportunities for improvement through the optimization of available resources and the creation of new products and services in multidisciplinary collaboration with different areas of the organizations.
His great achievements include successful negotiations with high-level clients, formulation and implementation of winning strategies and his constant support as Coach & Mentor for the development and empowerment of interdisciplinary teams.
Jackie is a Business Administration professional with an MBA.

Germán Tabera
Multimedia Producer

Germán Tabera
Multimedia Producer
He is a multimedia producer for 10X Thinking; He is in charge of the design of web pages, platforms and interactive media such as Scorm, graphic pieces, mockups and video editing such as motion graphics.
With 1 year of experience, he participated in the brand development of some companies in the food sector between 2019-2020. In addition to this, he worked for natural clients and entrepreneurs in the creation of personal brands, logos, advertising and educational videos as well as photographic montages and advertising pieces.
He completed his internship at the Cobelén credit and savings cooperative, in a period of six months, as a multimedia producer; There he supported the Human Management area with the construction of courses for Moodle in HTML, generation of animations for internal communication and the generation of ideas for engagement strategies. In the first period of 2021, he worked with the company Negocios Contemporáneos, a business company specialized in the blockchain market; Its main functions consisted in the development of external communication pieces, both for the company and its allies such as Equality Crypto.
He has participated in projects of important companies nationwide such as: Fenalco (assembly of courses in Moodle and Scorm), Caracol (design of platforms and muckups), Chambers of Commerce of Cúcuta and Bucaramanga (assembly and design of audiovisual pieces). In addition to this, it contributes with the development of pieces and videos for external communication.
Germán is a multimedia producer, has a Technology in Multimedia Production and has a Technique in Design of Digital Pre-press; has certified courses in:
- Storytelling. - Social networks and Marketing (Facebook, Instagram and tik tok). - Language as a personal brand - Stress management. - Management of emotions. - Creativity, ideas and concepts. - Communication strategies in Marketing with a focus on BTL. - Image processing for screen printing. - Integrated marketing communication strategies. - Application of methodological tools in research: science, technology and innovation process.

Verónica Rico
Marketing and Communications Analyst

Verónica Rico
Marketing and Communications Analyst
She is part of the 10X Thinking team; He is a Marketing and Communications Analyst and works in support of the Marketing process, management of social networks, design of pieces for communication, both internal and external, creation and management of network plan, creation and review of content.
From July 2019 to January 2020 he worked as a Marketing Intern at Agrosura, a coffee producing company, with functions such as organization and logistics of events, contact with suppliers for advertising, support in the creation of the graphic line and the website, content writing and review. Subsequently, he was promoted to Communications and Welfare Assistant, between January 2020 and March 2021; He was in charge of managing internal communications, employee benefits and welfare plan, design of pieces and drafting of informative releases, support to the Human Resources area, management and staffing management.
Verónica is a Social Communicator - Journalist from the Universidad Pontificia Bolivariana and has two diplomas in: Marketing Management and Introduction to the Management of Service Companies of the South American Polytechnic.

Hader Cataño
Programmer

Hader Cataño
Programmer
20 accompanied projects
Programmer in 10X Thinking. He has worked as an analyst and developer of studio platforms, supporting projects related to sectors such as web design, fashion, education, construction and sales. He has led projects with a great social impact accompanying the process of more than 1000 people.
Hader is a systems engineer from the University of Antioquia with a Master's degree in Development from the University of Medellín.

Carlos Mario Narváez
Programmer

Carlos Mario Narváez
Programmer
He works as a frontend programmer and UI developer at 10XThinking. Participated in the development and implementation of the Antioquia “Digital High School” project, promoted by the Antioquia Government; likewise, in the "Innovation for All" project.
He has accompanied the user experience development of more than 100 E-Learning websites and platforms.
Carlos is a Frontend Programming technologist and UI developer at SENA.

Topo
Leader of happiness

Topo
Leader of happiness
20 employees trained in happiness and active breaks
Consultant with two years of experience in generating happiness. With 10X Thinking, he has developed strategies for managing the organizational climate and building a "Pet Friendly" culture. He is responsible for receiving the team of consultants and visitors to our headquarters moving the queue.
He founded the Perruno Talent Management and has led active breaks for employees.